SEO News

Updates Search Traffic Quality

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  1. PPC Management Operations: The Ultimate Guide

    If the ROI and quality score for the keyword is healthy, you can often just leave it be. Quality Score Reports Sometimes when accounts have been poorly managed, the quality score will remain low for some time – even if you're doing everything right...

  2. Hit By Panda and Confused About Low-Quality Content? Run This Google Analytics Report Now

    A rounded analysis can help you identify a range of problems from a "content quality" standpoint. There are times this data can yield serious content quality problems, but there may be other hidden problems causing Panda issues too.

  3. These 10 Types of Blog Posts Save the Day When You’re Out of Ideas

    The important thing to remember is that no matter which type of content you decide to write, quality is a key ingredient. You have to fight for traffic Organic traffic won’t be handed to you on a plate, you have to out think and out scrap your...

  4. 4 Google Changes and How Online Merchants Can Adapt

    Refine your SEO strategy to reflect verbal search (read: create quality, relevant, and original content). Provide good quality products and customer service. Google Shopping may make a lot of changes, but if you're an online merchant that's looking...

  5. Matt Cutts on SEO, PageRank, Spam & the Future of Google Search at Pubcon Las Vegas

    Those sites caught in grey areas of Panda--if they are quality sites--could see their sites start ranking again. They plan to tighten up authorship to combat spam and they found if they removed about 15 percent of the lesser quality authors, it...

  6. The Impact of Penguin 2.1: Recovery, Knockout Punches & Fresh Hits

    Unnatural links have an uncanny way of replicating across low-quality sites and networks. When October 4th arrived, a spike in organic search traffic followed. The site’s Google organic traffic was up 43 percent following Penguin 2.1 (and up 67...

  7. How to Build Your First Content Marketing Strategy

    High-quality content serves two purposes. If you look at any successful business online, you're likely to notice one common element: they're producing high-quality content that's both engaging and informative on a regular basis.

  8. The Relentless Pounding of Google Panda: Why SEO Band-Aids Won't Work

    For example, I've provided the trending below for a client who was hit three separate times during Panda updates, and once by Phantom (which also targeted low quality content). Remember, Panda targets low-quality content (and poor user engagement...

  9. Recovering from Penalties, Penguin, and Panda

    Ways to deal with bad-quality pages on your site include 301 redirects, using noindex on pages or rewriting the pages and adding more supporting pages to that main topic. Guest posting when done well and in high quality sites is a valid technique...