Even though we may not see announcements of updates or refreshes of the Panda algorithm any more, it's still there. While Google has now rolled the Panda algorithm into the main algorithm, many publishers have never recovered from the many Panda...
Back in 2002, the Federal Trade Commission (FTC) established guidelines for the various search engines to follow when it came to distinguishing to the users what results are paid for and what results are natural, or free, listings.
Our most recent updates ensure that you can put your business in front of customers searching online for products and services you offer. We are committed to helping you connect with customers online and will be introducing more updates in the...
And as always, 301 is your standard permanent redirect, use this for all future updates and you will never see this notice in your email again. Have you ever received a Google Webmaster email stating that your site was given a "manual spam penalty...
Beside Panda updates Google began to first give marketers a clear signal of increased focus on quality content with is Structured Data report in Google Webmaster Tools. Over the last 12 months we have witnessed a content marketing explosion and a...
DuckDuckGo updates their search traffic daily here. Ever since the news hit about the NSA PRISM surveillance program in the United States, many people have become much more concerned about what exactly search engines are tracking about them.
Sending out a text to customers can help keep your business top-of-mind, let them know about a special promotion you’re running or offer them an opportunity to receive more information about new product updates.
Develop a world-wide brand so that you will be invulnerable to Google updates, just like the Salvation Army. As the Penguin 2.0 dust settles the SEO pundits are racing to interpret what Google has done and what it means.
With the relaunch of Maps, and to a lesser extent the handfuls of SERP updates Google has been testing, I want to suggest that Google is straying from being solely a place to search – they're evolving into an area you can explore.
Waze has attracted suitors partly in recognition of how accurate its traffic updates are in areas where it has gained critical mass. The app uses a crowdsourcing approaching to traffic monitoring, providing real-time updates on routes.
Google’s Distinguished Engineer Matt Cutts has announced that a new ranking update, one that targets spammy queries is now live. Separately, Google is warning that if you have a bad mobile website, your search rankings will soon be hurting.
If so, this can help to gauge the effectiveness of your updates. It's also useful in the context of Google updates to see how your average rankings and conversions have been affected. But Google Webmaster Tools gives the advanced search expert...
Find the medium your CEO will feel most comfortable using for expression and updates. For the CEO who doesn't have time, introduce him or her to social media management tools like Buffer or Raven Tools that they can use to help schedule and monitor...
Are you worried about any future algo updates? NK: Algorithm updates certainly can’t be ignored. That said, whenever there are updates, truckloads of available data, blog posts and reviews about the subject come with it - so much so, that I think...
Are algorithmic updates created solely to force webmasters to buy ads and increase Google's bottom line? It's no conspiracy that Google wants to make profits, but Google's Distinguished Engineer Matt Cutts has come out swinging against an often...
If you haven’t started using structured data with Google to help your websites yet, Google has introduced some new tools to make it easier for webmasters to provide structured data for their webpages.
Recovery" is not an inevitable goal, rather it is both an avoidable scenario and a mitigable situation through planning and consideration of the possible SEO challenges born from future 'Penguin' style updates.
Refresh how product inventory is implemented in ads to capture any major updates I often hear the following from marketers: "I tested my ads six months ago and we learned that 'Free Shipping and Returns' works better than anything else.
Over the past few days, and only in select Facebook Ad accounts, there have been some interesting and exciting updates to Facebook's traditional ad unit images. As production began on new, traditional ad units to a website, we noticed a significant...
Google AdWords has launched a series of new changes for advertisers, including updates to AdWords Editor, a new Display Benchmarks Tool, and improvements to enhanced campaigns with flexible bid strategies.