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  1. Mobile Marketing Conversion Optimization Tools & Code Tricks

    Keep in mind that there shouldn't just three or four general sizes you're creating pages for – soon the market will be flooded with different types of screen sizes, whether it's in your rearview mirror in your car, or in your refrigerator in your...

  2. Social TV Grows Up: Communities and Advertisers Flock

    Their connections to Twitter and Facebook make for easy sharing and they’ve even got an in-house polling feature that allows brands and users to ask questions about different programs. While numbers of users aren’t Facebook-like (GetGlue is nearing...

  3. Miso 'SideShows' Companion App Satisfy Science Channel Fans' Thirst for Knowledge

    Discovery's SideShows are produced by its in-house social media team, as well as individuals from its production, communication, marketing, and digital media departments. Social TV start-up Miso has launched SideShows, or interactive content...

  4. Social Media Success Stories

    During Barack Obama's rise to the White House, he garnered 5 million fans on social media and 5.4 million clicked on an "I voted for Obama" Facebook button. Is it any wonder why 25 percent of Ford's marketing spend has been shifted to digital...

  5. Optimized Schedule for SES San Jose Plus Social Media & Video Strategies

    at 2:15 p.m.and "In-House SEO: Structuring the Organization for Success" at 3:45 p.m. One in the morning is the "Search Engine Optimization (SEO) Workshop" taught by Shari Thurow of Omni Marketing Interactive, and the other in the afternoon is...