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Universities

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  1. Google Doodle Honors Social Work Pioneer Jane Addams and Hull House in Chicago

    The night school for adults eventually became what we now know as continuing education classes, which are taught in the evenings at many universities and colleges. A Google Doodle today celebrates one of the pioneering United States social workers...

  2. Higher Education Searches Rise on Google, Reveal Marketing Opportunity [Study]

    Attention marketers: demand is high on mobile devices for higher education info, and online programs from traditional universities are highly sought after, according to new Google research that was revealed during the first Hangout on Air for...

  3. Google, NASA Join Forces to Research Machine Learning

    Google and NASA have joined forces to launch the Quantum Artificial Intelligence Lab that will allow researchers at the two organizations and a number of universities to research artificial intelligence using quantum computers.

  4. .EDU Link School: Tips & Tactics for Snagging Authoritative Links From Higher Ed

    Links from news pages: News items can really be a few different opportunities since most universities have a few separate news streams. Most universities are trusted, authoritative brands with robust backlink profiles, which are exactly the types...

  5. March Madness = Search and AdWords Madness?

    They have been bidding on some expected keywords, including honing in on particular universities such as North Carolina, Ohio State University, Kansas and naturally, Louisville. The budget for ncaa.com seemingly depends upon the time of the year...

  6. Linking From Within: How to Generate Links Through Existing Relationships

    Universities are another great place to look for link relationship via your company employees. Reach out to the colleges and universities that your management team attended and graduated from. Where are my competitor’s backlinks coming from?

  7. Domain Names With Geo Specific Keywords Offer Local Ranking Opportunities [Study]

    The average SERP position for universities has a correlation with the distance they are located from Los Angeles. Most local search professionals will tell you that citations and site relevance to the target geo are the keys to ranking in local...

  8. How to Launch an English Only Global Search Marketing Campaign

    The most success in an English-only strategy fits well in industries in education (English schools, international private schools, universities), business-to-business products/services (industrial goods, biotechnology and technology) and travel...

  9. Real Names: Google+, Government & The Identity Ecosystem

    And the Internet did not develop this in many ways because the Internet came out of universities where the issue of authentication wasn’t such a big issue. Add to this the fact that Facebook and Google have both purchased facial recognition...