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  1. Social Media Mastery: Wisdom from the Leaders of Coca-Cola

    Joe Tripodi, EVP and Chief Marketing Officer of Coca-Cola, recent authored an article in the Harvard Business Review where he also discussed the focus on expressions, liquid and linked. But one thing I’ve learned about social media is that...

  2. Q&A with Nicholas Carr, author, The Big Switch

    That's the premise of The Big Switch: Rewiring the World, from Edison to Google, the latest book by Nicholas Carr, former executive editor of the Harvard Business Review. Just as cheap power delivered over a universal grid revolutionized the...