This is a sign of good old-fashioned competition," David Cohen, chief media officer at Universal McCann, the media-buying unit of InterPublic Group of Cos, told the Wall Street Journal. As many of you have noticed over the past couple months Google...
According to data collected by Universal Mccann International Social Media Research, much of the new content available on the Internet is being produced in the Asian region, with the largest community of bloggers in the world located in China and...
Universal McCann (March 2008) o 184 million have started a blog worldwide, 26.4 million have started a blog in the US o 346 million read blogs worldwide, 60.3 million read blogs in the US o 77% of active Internet users read blogs
Microsoft's Navic Networks Partners with Mediabrands Posted by Nathania Johnson Jul 28, 2008 Microsoft's recently acquired Navic Networks has announced a new partnership with Mediabrands, a new group of four companies: Initiative, Universal McCann...
Microsoft's recently acquired Navic Networks has announced a new partnership with Mediabrands, a new group of four companies: Initiative, Universal McCann, MAGNA and IPG's Emerging Media Lab. The media companies will have access to Navic's Admira...
