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  1. Top 10 Skills That Separate Real UX Designers from Wannabes

    With the flood of ill-trained people claiming to be user experience (UX) designers, how do you know if you are hiring a UX snake oil salesman or a true UX expert? Do they have examples that describe how they identified user characteristics that...

  2. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    Bounce Rate: Whether a user returns to or "bounces" back to the search results without going deeper into your site may be an indicator of an unfulfilling or poor experience for users. In fact, Google continues to dial up the importance of quality...

  3. Google Search Quality Guidelines Now Reward Expertise, Authority, Trust

    User-posted content for unique or unusual hobbies, for example, where "expert advice" is found on blogs, forums, and other user-generated content websites. E-A-T and User-Generated Content This is the case for article websites or websites like...

  4. Yahoo Retires Less Popular Products to Make Room for New Innovation

    People Search: As a user, you want one place to find everything you need. Xobni: As we announced in July 2013, although we are shutting down Xobni.com and the Smartr Product Suite today, July 2, we have incorporated many Xobni-like features into...

  5. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    This innovative approach may be great for user experience and conversions, but implementation errors could go up, said Yu. This hybrid approach is something brands may choose to create a unique experience for their most important landing pages...