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Underlying Technology

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  1. 9 Ways to Prepare for a Future Without Cookie Tracking

    The industry has evolved so quickly that much of the technology that we rely on every day is likely taken for granted. It’s probably safe to say that aside from a few specific highly-regulated industries and regions, most digital marketing...

  2. Exploiting Tomorrow: As New Virtual World Features Develop, Security Struggles To Catch Up

    Advanced Technology=Advanced Security But the underlying cause is still the same and as yet remains inadequately addressed. The speed at which changes and new concepts were being pushed out had increased, and it seemed like the Lab itself was...

  3. Google Sends Another Letter to the FCC Explaining Voice

    Ironically, both AT&T and Google probably have similar goals here: to bring government regulation up to date with how technology has progressed. The Google Voice number is a personal number for managing the user's connectivity in one place, and it...

  4. Assembling Your Landing Page Optimization Dream Team, Part 4

    They will vet the underlying technology and project implementation procedures in a lot of detail to understand the impact that it will have on their domain. Reviewing the proposed testing technology and implementation requirements.

    Published
  5. Landing Page Optimization -- Insource or Outsource? Part 2

    If your tests are relatively simple and your underlying site technology is straightforward, there are many choices. The way that your Web site is engineered or the specific site elements that you want to test may require you to use specialized...

    Published
  6. Searching Rich Media at TechCrunch50

    The company still got Horowitz' vote for its underlying technology, which includes a great deal of intellectual property around visual recognition. For a number of years I worked at MIT on image recognition technology and the first time I saw...

  7. Searching Rich Media at TechCrunch50

    The company still got Horowitz' vote for its underlying technology, which includes a great deal of intellectual property around visual recognition. For a number of years I worked at MIT on image recognition technology and the first time I saw...

  8. Key Themes in Online Travel

    Cassanda Jeyaram, social marketing manager for InterContinental Hotels, gave the most practical advice for crafting social media programs, by employing Forrester Research's P.O.S.T.people, objectives, strategy, technology) rather than just...

  9. Powerset Launches Piggybackipedia: Wikipedia Search Engine

    But unless the technology yields better results -- and fast -- people will think of Parvati and Powerset as "shallow" contestants. The advantage to the user, aside from using questions similar to what one person would ask another verbally, is that...