Mark Hanson, Labour's new media strategist and former associate editor of LabourHome.org, wangled me an invitation to a formal review of how digital media innovations had changed UK Election 2010. From the UK, speakers included Stella Creasy...
But the Labour word-of-mouth campaign just wouldn't roll over and let it happen. Labour has invested in the right technology, such as our virtual phone bank tool that generated 60,000 calls (a big number in a U.K.context), the kind of CRM system...
It would seem that the Conservatives have read my book, while Labour and the LibDems haven't because the only candidate to star in his party's most popular YouTube video was Cameron. This may help explain why none of the 11 organizations that...
Nick Clegg, who has said that the party that wins will have a mandate to govern but who would be more likely to support a Labour Queen's speech than a Tory one, would have a dilemma. The exit poll has Conservatives winning 305 seats, Labour winning...
Meanwhile, 23 percent of Facebook users support the LabourParty, down from 29 percent in early April. It has found that 42 percent support Nick Clegg of the LibDems to become prime minister, putting him ahead of 31 percent who support David...
Mark Hanson's Labour's View Columns In both cases this has only happened because the Internet opens up new channels for communication between journalists and others, thereby allowing an ex-party staffer like myself to interact with the media in a...
The share of vote, with Conservatives getting 35 percent, Liberal Democrats 28 percent, and Labour 28 percent; A seat forecast, predicting that Conservatives will win 325 seats in Parliament, Labour 212, LibDems 86, and other parties 27;
perform their LabourParty anthem, Nu Brand's Conservative Party Anthem, and Right Said Fred perform their Lib Dem Party anthem on BBC News. The LabourParty's Facebook fans increased from 29,852 to 34,908 in the past week.
But Labour's early YouTube videos featured Tony Blair, a unnamed man on "The Road Ahead," animated manifesto films, and Eddie Izzard. That's a fair question, considering the measurable impact that the televised debates among the leaders of the...
Mark Hanson's Labour's View Columns Catapulted into the lead in the opinion polls, he then faced an intensive round of negative, personal, and often misleading stories from newspaper titles owned by people committed to a Conservative Party victory.
The LabourParty's Facebook fans increased from 24,205 to 29,852 in the past week. UKLabour's Twitter followers barely moved from 14,693 to 15,371. Labour and Liberal Democrats are tied with 28.0 percent, roughly were they were a week earlier.
With the energy and enthusiasm that often comes more easily to unofficial social media efforts, the group has run up more than 85,000 members -- more than the Labour and Conservative Party Facebook pages combined.
UKLabourParty Unveils "The Road Ahead" and Animated Manifesto Films We've produced a set of interactive videos, hosted on YouTube and supported by a microsite, which allow viewers to explore Labour's plans for government for themselves; combining...
The LabourParty's Facebook fans increased from 16,702 to 24,205 in the past week. Yesterday, the guardian.co.uk general election 2010: poll of polls showed the Conservatives with 34 percent (down more than 5 points from the previous Sunday...
Alastair Stewart of ITN hosted Prime Minister Gordon Brown of the LabourParty, Conservative Party leader David Cameron and Liberal Democrat leader Nick Clegg as they discussed domestic affairs before a Manchester TV studio audience.
The Liberal Democrats, being the third party in U.K.politics, have been painting the Conservative and Labour parties as part of the same old traditional political consensus that agrees on far too much.
In the past two days, the UKLabourParty has uploaded several videos to its YouTube channel that are a departure from what we've seen to date. The other is the LabourParty's 2010 animated manifesto films.
Editor's note: This is the first in a series of columns dedicated to looking at the digital strategies and tactics being employed in the U.K elections from three perspectives: Labour, the Conservatives, and the Liberal Democrats.
The LabourParty's Facebook fans jumped from 10,998 to 16,702. UKLabour's Twitter followers increased from 12,144 to 13,462. The most viewed Labour video with only 988 views is "The Cabinet take to the phones.
Who knows, maybe the UKLabourParty can spin this as a demonstration of its commitment to recycling. LabourParty, John Prescott, is encouraging supporters to click on Google pay-per-click ads sponsored by the Conservative Party, in order to...