Have you checked your UGC areas for spammers and spamming techniques? In this case, it wasn't anything my client had done; rather user-generated content (UGC) was to blame for the heartache. Unmoderated user-generated content is a quick way to a...
These pages could be user profiles, or UGC pages if the site permits it. On site I was working with had a slew of link heavy UGC pages that were linking over to products that had absolutely nothing to do with that site.
While millennials are trending toward UGC, many digital consumers are still relying on a more traditional form of word of mouth to get their information – their friends.percent of shoppers are more likely to buy after receiving opinions from...
UGC from the masses may help address the basics, but premium content from experts is addressing our more complex information needs. Every day we have questions that need answers, and almost always we turn to the web.
And on May 5, 2011, Jeremy Reed, Senior Vice President, Editorial, at Demand Media, posted “Lessons from our UGC days: Everyone’s an expert in something, but not everyone’s a copy editor” to the company’s Content Blog.
The online video market has been predominantly characterized by two fundamentally different types of content: user generated content (UGC) and professionally-produced premium content. This hybrid form of video content bridges the gap between these...
The fact that the research focused purely on user-generated content (UGC) means it excluded a number of “confounding factors” – as the report calls them – such as offline campaign expenditure, prior product usage, and video seeding.
User-Generated Content (UGC) If you're an SEO Jedi, black hat tactics undoubtedly tempt you on a regular basis. Before giving in to the dark side, check out these SEO tips to renew your faith in the [white hat] light side of the Force!
Knowledge Qweb content” in Korean, Naver figured out that user-generated content (UGC) might be the key to solving its lack of content problems. Naver has never been known as a simple search engine. As pointed out in my recent article on Naver’s...
Other People’s Content: User-generated content (UGC), community discussions, republished, shared. How social media is being integrated with the whole of digital marketing is one of the greatest momentums we’re now witnessing as marketers.
User-generated content (UGC) is sometimes harder to focus around keywords (since you don't control it) but it can be used to augment existing content and to help differentiate syndicated content. Using UGC like reviews to augment this content not...
You will need them to quickly implement the urgent things like 301s from old pages to new and canonical instructions, but they are also very important people to influence if you feel that UGC is needed on the site, or a restructuring of navigation...
User Generated Content (UGC) - Content created and curated by users carries greater influence and travels faster than doing it on your own. Social media optimization (SMO) is the process of optimizing content for social interaction, discussion and...
UGC (User Generated Content) – Fan videos, photo sharing, live tweets, and comments. Shark Week, a smash-hit marketing initiative by the Discovery Channel, pulled in nearly 30.8 unique viewers last year, making 2010 a record breaker.
Product Reviews (UGC) Social media budgets often takes a backseat to search. After all, it’s easier to measure the ROI of search, so marketers see it as a safer bet. First, it’s easier to tie SEO and PPC directly to sales than, say, tweets or...
UGC Gets an A+ on Google Test with Panda Update - SEOmoz Here's a recap of this week's columns and news stories for the week of March 20 to 26, as reported by Search Engine Watch, as well as search news and tips from around the web.
User-generated content (UGC) rocks as it: With UGC, there is also the opportunity to capture the obscure, really long tail keywords. There are 3 simple rules for UGC and SEO Append the most recent UGC to existing pages for freshness
Toward the end of 2009, it became clear for OpenTable that it was "not our business to understand the UGC. As anyone who has run a user generated content (UGC) portal, knows, there is a lot of work involved in keeping your community happy and...
A typical search pattern would start with images, then UGC and blogs, knowledge base, and finally search (paid is given some weight over organic because of its positioning on the page). User-generated content (UGC) is more valuable to South Koreans...