Also, session tracking on a mobile app is primarily done through Unique Device ID (UDID) on Android and sessions on iOS. Apple no longer allows tracking by Device ID (UDID) and is expected to disallow tracking by Mac ID.
Apple's Unique Device Identifier (UDID) was the standard mechanism for tracking installs across mobile web and mobile apps for iOS. UDID (Deprecated) Pros: One benefit of using MAC addresses for tracking is the similarity to UDID tracking.
A number of new terms have come to the marketplace since mobile’s explosion, such as SoLoMo, geo-fencing, UDID, the list goes on. UDID A Unique Device Identifier (UDID) is a unique, alphanumeric number associated with a device that allows...
The collection, use or disclosure is for the purpose of serving advertising to Your Application; is provided to an independent advertising service provider whose primary business is serving mobile ads (for example, an advertising service provider...
