SEO News

Types Advertising Advertorials

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  1. Matt Cutts on SEO, PageRank, Spam & the Future of Google Search at Pubcon Las Vegas

    He discusses advertorials and native advertising and how they are continuing to penalize those who are utilizing it without properly using disclaimers to show that it is paid advertising. Google has taken action on several dozen newspapers in US...

  2. FTC Giving Native Advertising a Closer Look

    SEO professionals probably know native advertising best as advertorials, something that Matt Cutts, the head of Google's spam-fighting team, has discussed recently because it violates Google's webmaster guidelines, particularly when it isn't...

  3. Google's Matt Cutts Issues New Warning on Advertorials & Paid Content

    Even with the Interflora penalty, more webmasters have been utilizing advertorials and other types of paid promotional content for search engine ranking benefits, so Google's Distinguished Engineer Matt Cutts is bringing the issue up and alerting...