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  1. Login With Amazon: What is it and Why Should Online Business Owners Care?

    While this is a promising prospect, and Amazon is quick to point out that retailers such as Zappos and Woot (although both Amazon held) are both enjoying the perks of Login with Amazon, the main question yet to be seen is who will ultimately have...

  2. 22 Facebook PR Secrets Every Community Manager Should Know

    Social PR lessons to be learned for Facebook community managers and brands can come from some not so recent, but not so distant Internet entrepreneurs like Zappos CEO Tony Hsieh, author of the book “Delivering Happiness: A Path to Profits, Passion...

  3. 15 Ways to Make Small Budget Content Creation & Marketing Work

    Everyone loves an unqualified and unexpected extra and Zappos have made it a key marketing trick. Even Twitter at a push. While time will undoubtedly be spent drilling down into a multi-faceted digital strategy plan, necessity should dictate that...

  4. Everyone is Twittering, But Is Anyone Listening?

    Businesses following what is being said about them or their industry -- Zappos, JetBlue, Comcast, etc. Everyone was aflutter with Twitter at Search Engine Strategies New York. And it's the last point that may eventually cause Twitter to become...

  5. Social Media Madness - The Final Four

    Zappos, JetBlue, CNN, EF Tours, Skittles, and Comcast are good examples of companies that understand the business use. And despite this prediction, Twitter may not make the finals. Business Use: At a minimum, companies should use search.twitter.com...

  6. Twitter Not Planning to Charge for Commercial Use

    Related Reading: Twitter Brings Back People Search Google Friend Connect Adds Twitter Zappos + Twitter = Innovative Success! A flurry of recent news reports have said that popular social media chat network Twitter will soon begin charging for...

  7. Are Social Media Experts Ruining Twitter?

    Zappos + Twitter = Innovative Success! Over at Fanboy.com, Michael Pinto laments the volume of social media tweets and tweeple he's coming across on the popular social network, Twitter. Pinto calls the social media gurus a "cancer" to Twitter.