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  1. So... You Think SEO Has Changed?

    A number of other social channels, like YouTube, Twitter, and many more, have required SEO alignment for a long time now. In the early days, before social media was such a huge part of the Internet experience, aligning your PPC program with your...

  2. How to Hire (and Keep) Digital Marketing Talent in 2014

    Having a personal Facebook page and Twitter page is good, but that doesn't make you qualified to run a business' social media account. If there's a particular skill they're weak at – SEO, PPC, social, content – we go through a one or two hour...