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  1. Social Customer Service Secrets to Avoid Negative Search Results

    Not as a make-up for doing something wrong, but as a random act of kindness just to make their day and acknowledge them for whatever you can think of, like being your 10,000th Twitter follower or being the 10th customer to order a certain cup of...

  2. Is a Proposed Twitter Algorithm the Death of "Real Time" on the Social Platform?

    If the sentiment around this latest feature is any indication of how some will react to change on Twitter, the social platform may have its work cut out for it. At the Citi Global Technology Conference in New York, Twitter’s chief financial officer...

  3. How to Optimize Your Content Strategy With Social Listening

    We also can see that a significant portion of the conversation is happening on Twitter. Due to the very broad nature of yoga, many people on Twitter are talking about products, working out, fitness and even some things that may not be related to...

  4. 5 Takeaways From the World Cup for Global Search Marketers

    Take advantage of the opportunity to be involved and active on social media, whether it's Twitter, Facebook, Google+, or whatever you prefer. pic.twitter.com/qaknvITdGy Are you going to use multi-lingual Twitter handles and are they registered and...

  5. Twitter Engagement Study: Top Apps, Content Sources & Profiles Among Search Marketers

    In its latest report, “How Search Marketers Engage on Twitter,” social insights company Leadtail looked at 521 U.S.search marketers (SEMs) on Twitter to discover what topics they talked about, which content they consumed and shared, and what...