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  1. How to Optimize Your Content Strategy With Social Listening

    Due to the very broad nature of yoga, many people on Twitter are talking about products, working out, fitness and even some things that may not be related to your business. We also can see that a significant portion of the conversation is happening...

  2. 5 Takeaways From the World Cup for Global Search Marketers

    pic.twitter.com/qaknvITdGy Are you going to use multi-lingual Twitter handles and are they registered and managed by the right people? One Twitter user tweeted, "Difference between Tim Howard and Jesus – Jesus had 11 guys he could trust.

  3. Twitter Engagement Study: Top Apps, Content Sources & Profiles Among Search Marketers

    In its latest report, “How Search Marketers Engage on Twitter,” social insights company Leadtail looked at 521 U.S.search marketers (SEMs) on Twitter to discover what topics they talked about, which content they consumed and shared, and what...

  4. Influential Twitter Accounts Indexed More in Google [Research]

    On a related topic, when it comes to social signals and rankings, back in January, Google again tackled the issue of social signals and the Google Search algorithm, where Matt Cutts was quoted as saying factors like followers on a Twitter account...

  5. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Twitter? Choosing a local search automation vendor can be a complicated and intimidating decision for companies with hundreds or thousands of brick-and-mortar locations. Performing well in local search depends on many different tactics, so finding...