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  1. SEO for Startups & New Businesses: An 11 Step Plan

    If you work at The New York Times, you may even get your Twitter handle in your byline. Metadata Open Graph, Twitter Card, Google-specific (Authorship, etc. Discrete content elements – web pages, images, PDFs, videos, social profiles and brand...

  2. So... You Think SEO Has Changed?

    A number of other social channels, like YouTube, Twitter, and many more, have required SEO alignment for a long time now. On Page Optimization of HTML Pages Identify and improve low performing pages. However I invite you to try to rank a page for...

  3. Matt Cutts: Facebook, Twitter Social Signals Not Part of Google Search Ranking Algorithms

    Facebook and Twitter pages are treated like any other pages in our web index so if something occurs on Twitter or occurs on Facebook and we're able to crawl it, then we can return that in our search results.

  4. Top Online Retailers Favor Facebook for Traffic and Sales [Study]

    When it came to integrating those social networks into retailers' product pages, most websites covered the social media bases; but coming in just ahead of the others in terms of integration was Pinterest's "pin it" button at 62 percent, versus...

  5. How to Dominate the Entire First Page of Google

    The following properties have the highest likelihood of showing up for brand terms: Wikipedia, Twitter, Facebook, YouTube, and LinkedIn. Your online reputation can impact virtually every aspect of your digital marketing program from the conversion...

  6. Metadata & You: Best Practices, Benefits & Implementation Made Easy

    Starting with the humble page title and meta description tags, metadata has grown to include a plethora of protocols including Schema.org, Twitter Card, Open Graph, and more. Twitter Card You may have noticed really pretty tweets appearing in your...