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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Do we have a dedicated account manager? Twitter? What is the average page load time for the location pages? Does the location page solution have social components included? Listing Management Which data aggregators does [VENDOR NAME] partner with?

  2. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    If you aren't likely to follow an account that still has the generic Twitter egg for a profile picture, you shouldn't follow an account that still has the generic G+ silhouette. If you're going to be going through a large following like Parenting...

  3. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    ABR takes time on page into account and can give you a much stronger view of engagement. I asked Cutts via Twitter, who responded yesterday, saying that Panda 4.0 actually rolled out a bit faster than usual (and that it didn’t take 10 days to fully...

  4. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    Family Feud said they were hacked, but Beal suspects that someone simply logged into the wrong Twitter account, which is easy to do if you use tools like HootSuite or TweetDeck. When the Family Feud Twitter account posted a very political statement...

  5. Crush Content Marketing in 2014: 5 Outside-the-Box Techniques That Get Results

    Twitter Ads: Twitter is finally getting serious about advertising. The added benefit of this network is that, if your content is good, the traction you get from paid clicks results in a boatload of free traffic, as you can see from my account:

  6. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    One Thursday, British Outfitters' Twitter account started to light up. At her desk she saw close to 150 new emails and thousands of tweets pouring into British Outfitters' Twitter channel. All ad campaigns were immediately paused, and budgets were...