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  1. How to Create a Social Media Friendly Landing Page

    They stop to snap a selfie in the places they find cool and interesting. Each social channel, whether it's Facebook, Tumblr, Pinterest, Twitter, or Google+, has it's own language and code of conduct. The desktop versions of Facebook and Twitter...

  2. SEO for Startups & New Businesses: An 11 Step Plan

    If your business will thrive by getting your inventory or content into as many places as possible, consider creating data feeds or APIs for third-party developers to use. This means knowing the target keyphrase for the content and getting it into...

  3. 9 Things You Must Update When Moving Your Business Location

    This means Google Places, Yelp, Chamber of Commerce information, Bing Places, Yahoo Local, AngiesList, HealthGrades, and more will need to be updated. Those are the places you need to change first. Addresses on Facebook, Twitter, etc.need to be...

  4. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    And what we do in each of these places is read, watch, and listen to the stories our friends, contacts, and influencers share with us. Before Facebook, Twitter, or Pinterest, Google was already amplifying consumer word-of-mouth by retrieving and...

  5. Multi-Channel Analytics: An Interview With SES San Francisco Speaker Andrew Edwards

    What’s your favorite medium and are there any places online we can see your work? You can also follow him on Twitter @AndrewVEdwards. Andrew Edwards: Convergence analytics is an emerging field that takes up where web analytics, mobile analytics...

  6. Integrating Owned, Earned & Paid Media For Better SEO

    Internet users (your customers) conduct searches in places beyond the ever-changing environment of search engines Google, Yahoo and Bing, where the brand competes for visibility. Bottom line: The more places the search engines see your brand...

  7. BloomReach Helps Retailers Deliver Personalized Content to Mobile Shoppers

    The "What's Hot" feature addresses the "killing time" aspect of mobile shopping, said BloomReach, and integrates social by showing which products the site carries that are currently trending on places like Pinterest, Facebook, and Twitter.