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  1. How to Create a Social Media Friendly Landing Page

    Each social channel, whether it's Facebook, Tumblr, Pinterest, Twitter, or Google+, has it's own language and code of conduct. The desktop versions of Facebook and Twitter have a very similar look and feel, you may find that copy variations that...

  2. Twitter Engagement Study: Top Apps, Content Sources & Profiles Among Search Marketers

    When it comes to sharing content on Twitter, SEMs preferred their desktop tools over mobile. In its latest report, “How Search Marketers Engage on Twitter,” social insights company Leadtail looked at 521 U.S.search marketers (SEMs) on Twitter to...

  3. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Twitter? Mobile Capabilities How will our pages be optimized for a mobile experience? Will the pages show up in mobile search results? Is the locator optimized for a mobile experience? Performing well in local search depends on many different...

  4. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    And a home run is knowing the entirety of rank across the Web, including rank for Twitter, YouTube, website pages and more. Adams pointed me to a post on gShift's blog where they talk more about this, and stated that while Hummingbird is the future...