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  1. How to Create a Social Media Friendly Landing Page

    Each social channel, whether it's Facebook, Tumblr, Pinterest, Twitter, or Google+, has it's own language and code of conduct. The desktop versions of Facebook and Twitter have a very similar look and feel, you may find that copy variations that...

  2. How to Optimize Your Content Strategy With Social Listening

    We also can see that a significant portion of the conversation is happening on Twitter. Due to the very broad nature of yoga, many people on Twitter are talking about products, working out, fitness and even some things that may not be related to...

  3. 5 Takeaways From the World Cup for Global Search Marketers

    Take advantage of the opportunity to be involved and active on social media, whether it's Twitter, Facebook, Google+, or whatever you prefer. The Adidas @brazuca Twitter handle grew more than 600 percent during the course of the games, ending with...

  4. Panda 4.0 Help: Google Clarifies Tremors, 3 Analogies for Diagnosing Hits

    Based on what I was initially seeing, I asked Matt Cutts via Twitter if Panda 4.0 took longer to roll out, but he replied that Panda 4.0 actually rolled out quicker than usual! You check the menu from outside the restaurant and see claims of "award...

  5. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    Much like Twitter, Google+ makes little distinction between a business entity and a person on the network. Also, like Twitter, every follower counts, whether it's another brand or a person. If you aren't likely to follow an account that still has...

  6. China Blocks Google Ahead of Tiananmen Square 25th Anniversary

    In addition to censorship of material on Google, the Chinese government blocks popular websites such as Facebook, Twitter, and YouTube. In 2013 there were issues with users searching "dangerous keywords," which led to them being kicked off the...