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  1. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    First we saw the rise of mega platforms like Facebook and Twitter. Are we active on the social networks that matter in our industry? The good news is that looking back, it's easy to see which direction the trends are heading in terms of the years...

  2. The Role of #Hashtags in Social Media and Search

    People search every day on Pinterest, Twitter, Google+, Instagram, YouTube, and other social platforms using words and hashtags with success. Because Topsy allows you to search and track billions of conversations published on Twitter and the web...

  3. Gaining Publicity With Social Talk Shows: Google+ Hangouts and Twitter Chats

    Google+ is boasting 359 million active users making it the second largest social network in between the #1 Facebook and #3 Twitter according to unofficial reports via GlobalWebIndex and it is used by 30% of smartphone users between April–June 2013...

  4. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    It's Twitter.com/brand or Facebook.com/brand instead of Brand.com You're forced to create content specific to them.characters of text for Twitter. Did the social media news industry and elites invent something new called social content marketing...

  5. 21 Ways to Scale Content Promotion for Maximum Exposure

    Take advantage of the built-in reach of your social platforms and promote it to your audience on Twitter, Google +, Facebook, Pinterest, LinkedIn, Tumblr, etc. Advertising on Twitter gives you another opportunity to get impressions and additional...

  6. The Dirty Lawsuit Could be First of its Kind in Reputation Management

    He claims that The Dirty operates much like Facebook or Twitter. He personally controls every submission that is posted, unlike mega social media platforms like Facebook, in which owner Mark Zuckerberg has negligible personal involvement.