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  1. Boost LinkedIn Engagement and Lead Gen: Tips from SES Chicago Opener

    Use premium targeting options to filter potential clients, then ask for warm introductions or send direct messages, depending on your connections. Stay tuned to Search Engine Watch and find us on Facebook or Twitter for the latest news from SES...

  2. How to Move Your Social Media Analysis from the Platform to the Individual Level

    This includes all comments, Likes, and original posts made on your brands Facebook page and all retweets, replies, mentions, and direct messages received on your brands Twitter account. This is not easily done without a fairly sophisticated tool...

  3. Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps

    Provides inspiration for different tweet messages/titles Note: Mobile users can't hover the Twitter icon to see the username in the URL. Some benefits of Twitter mentions: Easy means for Twitter users to view and follow your account

  4. 10 Ways Twitter Can Make Money

    It's in the carriers' best interest to have many text messages flying across their networks. Break down the conversations occurring within Twitter into digestible data. How can Twitter make money? A similar revenue stream could be Twitter's.