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  1. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    Those may not seem like a big deal, but they really are ‐ that's how Twitter, Facebook, Foursquare got a lot more usage out of their tools because of their automated email pushes. Fleck then went on to show an example of how they looked at some...

  2. Pinterest Analytics: The Ultimate Guide to Tracking Your Site’s Performance on Pinterest

    If you create similar reports for Facebook, Twitter, and other social profiles, you can use this comparative data to help you figure out where to focus your time and attention. Even though Pinterest can't yet compete with Facebook, it is growing...

  3. Login With Amazon: What is it and Why Should Online Business Owners Care?

    Comparatively, Facebook, Twitter, Google+, and the majority of other services that allow single sign-in are social sharing based. While this is a promising prospect, and Amazon is quick to point out that retailers such as Zappos and Woot (although...

  4. Matt Cutts: Google Didn't Make Panda & Penguin to Force People Buy Ads

    Because if you look at the history of sites that have done relatively well or businesses that are doing well now, you can take anywhere from Instagram to Path, even Twitter, there’s a cool app called YardSale, and what those guys try to do is they...

  5. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    Facebook, Google+, LinkedIn, Twitter, Pinterest, Foursquare, YouTube, and every other social platform each have unique terms of use designed to support the business they have built behind the public social experience.

  6. How to Dominate the Entire First Page of Google

    The following properties have the highest likelihood of showing up for brand terms: Wikipedia, Twitter, Facebook, YouTube, and LinkedIn. Dominating the first page of Google requires an understanding of the various data types Google displays and how...

  7. What is Mobile App Attribution & Why is it Important?

    To track users from Twitter you could send visitors to http://www.example.com/resources/? For example, you can run a Promoted Tweets on Twitter, Sponsored Stories on Facebook, and an AdWords campaign on Google all with the goal of driving visitors...

  8. Is Google Sucking the Life Out of Your Identity? Are They Alone?

    Many in Washington, for instance, praised the benefits of Twitter during the Arab Spring uprisings. It certainly helps them harvest the data upon which their advertising juggernaut feeds. Since the function of an identity provider under the...