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  1. Social Customer Service Secrets to Avoid Negative Search Results

    Fabletics is also very social with customers and has developed an active community of reviewers. Not as a make-up for doing something wrong, but as a random act of kindness just to make their day and acknowledge them for whatever you can think of...

  2. How to Create a Social Media Friendly Landing Page

    Community managers can create great little posts that entice and pique the curiosity of friends and fans. Variations on a theme can help you create pages that feel special to each community, but aren't a redesign from the ground up.

  3. Twitter Engagement Study: Top Apps, Content Sources & Profiles Among Search Marketers

    The search marketing community is one that can be defined by the topics we write about and share with our colleagues. In its latest report, “How Search Marketers Engage on Twitter,” social insights company Leadtail looked at 521 U.S.search...

  4. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    They've simply made it a community where people share advice and post valuable and relevant articles. My favorite example of this is how American Express targets entrepreneurs and small business owners through their online community, an open forum.