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  1. Top Video Trends & Opportunities: Mobile, Social, Ads & TV Everywhere [Report]

    By Q4 2012, mobile video starts – including both smartphones and tablets – have tripled year over year and currently account for over 10 percent of total digital video starts. Facebook dominates the social referrals but Twitter is three times more...

  2. How to Avoid PR Disaster With a Social Media Policy

    As opposed to the social media sentiment when you land an interview with Oprah that trends on Twitter, gets replayed on YouTube, and shared on Facebook with a behind the scenes shot on #Instagram. Does this authorization account for different...

  3. In Search for New Pope, Vatican Embraced Twitter, Facebook & Google

    While the page states that it is the official Twitter of Pope Francis, it is the same handle that was used by Pope Benedict XVI before him (and of Benedict XVI's tweets have been removed from the account, giving Pope Francis a fresh start).

  4. How to Create a Social Media Editorial Calendar

    Today’s editorial calendar takes into account web content, company press releases, blogs, social media news network postings in the likes of Facebook, Twitter, LinkedIn, Google+, Pinterest and YouTube as well as email marketing plans and PPC...

  5. Twitter Year in Review: Top People, Trends & Events of 2012

    This year, Twitter has also partnered with Vizify to offer an interactive infographic service for Twitter users, who can have their own account analyzed for Golden Tweets and trends. Twitter has released their annual “Year on Twitter” collection of...

  6. Boost LinkedIn Engagement and Lead Gen: Tips from SES Chicago Opener

    Connecting LinkedIn to your Twitter account and linking back from the Twitter Page to your LinkedIn Company Page. Use LinkedIn’s Lead Builder tool, available with the $19.95/mo Sales Basic Premium Account or higher, while planning your next...

  7. Integrated Marketing Checklist: Tying Together Your Promotion Across Platforms

    Promoted Tweets are opportunities for you to have your tweet show at the top of a relevant search on Twitter. The same goes with Twitter, Pinterest or other social media/networking sites. Twitter Never – ever – send a blast from your own email...