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  1. How to Create a Social Media Friendly Landing Page

    Each social channel, whether it's Facebook, Tumblr, Pinterest, Twitter, or Google+, has it's own language and code of conduct. The desktop versions of Facebook and Twitter have a very similar look and feel, you may find that copy variations that...

  2. How to Optimize Your Content Strategy With Social Listening

    We also can see that a significant portion of the conversation is happening on Twitter. Due to the very broad nature of yoga, many people on Twitter are talking about products, working out, fitness and even some things that may not be related to...

  3. 5 Takeaways From the World Cup for Global Search Marketers

    pic.twitter.com/qaknvITdGy Are you going to use multi-lingual Twitter handles and are they registered and managed by the right people? One Twitter user tweeted, "Difference between Tim Howard and Jesus – Jesus had 11 guys he could trust.

  4. Twitter Engagement Study: Top Apps, Content Sources & Profiles Among Search Marketers

    In its latest report, “How Search Marketers Engage on Twitter,” social insights company Leadtail looked at 521 U.S.search marketers (SEMs) on Twitter to discover what topics they talked about, which content they consumed and shared, and what...

  5. Influential Twitter Accounts Indexed More in Google [Research]

    What it found was that indexation was low overall, but that influential Twitter accounts with specific types of tweets tended to be indexed more. Between two queries, the company found a total of 6.2 billion Twitter pages indexed in Google, "which...