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  1. Matt Cutts Extends Leave From Google Into 2015

    Cutts also announced his plans via Twitter on Friday, October 31. Matt Cutts stunned digital marketers when he announced that he would be taking a leave of absence in July 2014. Well, looks like we’re in for another surprise.

  2. Writing Your Way to the Top of Search and Social Results

    This can turn your quality content into search- and social-friendly content that can be better found in search, whether that searcher is performing a Google search or a Twitter search. To gain more retweets on Twitter use the words "Free," "Retweet...

  3. The Votes Are In: Bing, Internet Explorer, & CNN Partner for 2014 Elections

    Also present is a Twitter stream that shows tweets related to the topic at hand. For the 2014 elections, Bing wants to provide all Americans with an educational opportunity. To do so, the search engine has formed a partnership with Internet...

  4. Native Advertising for Small Business: The Missing Link?

    By using promoted posts on Twitter and Facebook or content discovery platforms like Outbrain and Taboola, small businesses can increase the reach and the value of their content marketing. As its name implies, promoted posts is a paid service option...

  5. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    Facebook signals rank number one, followed by Google+, Twitter, and Pinterest, Searchmetrics says. The study, which is focused solely on Google results, found high-quality, relevant content ranks better on average and also that the well-optimized...