So for twitter you want to keep the updates under 140 characters (120 if you want re-tweets). SAP’s Vice President of Marketing and Content Strategy, Michael Brenner says: “Multi-channel marketing is the 2nd core piece of Content Strategy, which...
Twitter Testing New Local Discovery Features — And It’s About Time – AllThingsD"Twitter is in the process of testing a new feature that lets you discover tweets from people within a certain distance of your location.
Tweets under 100 characters get 17 percent higher engagement than longer tweets and more tips. A new Google Places for Business interface rolls out. Improving the look and feel of Google Places for Business – Google and Your Business Blog
More than 400 million of the 140-characters tweets are sent every day – up from 340 million last year. And as in other gathering places, commerce happens too (and jokes and art-making and debating, and - you get the idea).
Five years ago, someone who mentioned your tweets in person might have seemed voyeuristic. The world used to use search as a gateway to documents kind of like a library, but now it's what he calls a "web of the world" that revolves around the...
Correlate Tweets with rank – where you see a positive correlation reinforce Twitter activity. Leading brands like Adobe and Tiny Prints have actually driven rank by increasing tweets sharing those pages.
Twitter doesn’t have sidebar ads, so having search engines crawl and index tweets may draw in users, but doesn’t make them any money. Specifically, Google, Bing, Yandex and others will now have access to Twitter’s search results pages, which...
Promoted Tweets are opportunities for you to have your tweet show at the top of a relevant search on Twitter. These are the places where you and your competitors share ideas and insights. The same goes with Twitter, Pinterest or other social media...
Michael Gray does a great job of this with his archived posts tweets. If I see a blog post that is relevant to my topic, has ongoing relevant comments, a decent amount of tweets/likes/shares, that's a good site to me because I'm thinking about...
Focus on your industry and create content out of those tweets on the fly. In between, quite a few tweets were exchanged by Matt Cutts and others. Pulling these recent tweets and creating your own analysis on this topic could be a great way to...
We dig those created by The Archivist, a nifty tool for tracking and, well, archiving, tweets. Key verticals range from Global Places to Healthcare Providers, Restaurants to Consumer Products. Identifying promising folks to follow on Twitter
The question is: where do you find the time to be efficient and take care of branded tweets and followers all in a day's work, assuming tweeting is not your full-time job? Buffer is the new app on the block that takes the chronic pain out of...
The New York-based credit card firm will lean on its Open Forum microsite to provide how-to information on buying Promoted Tweets and Promoted Accounts, which will be the ad units sold on Twitter's self-serve platform next month.
Last winter, Twitter overhauled their infrastructure and moved to a new data center, enabling them to handle up to 8,900 tweets per second. So which topics or events generated the most buzz, judging by tweets per second, this year?
Last week’s SES Chicago was a whirlwind of sessions, tweets, blog posts, and events out on the town. There’s always the dilemma of wishing you could be in two places at once at SES; thankfully, Eisenberg’s toolbox is available online.
All Promoted Tweets are first displayed as regular Tweets to the people following an account, but advertisers can then promote these Tweets to spark additional conversation – paying for them to show up at the top of relevant search results pages...
The Tweets of San Francisco - Twitter Blog Google Places Turns 1: What's Working, What's Not - Small Business Search Marketing Google's 1Q Lobbying Bill Hits New High of $1.48M - Associated Press Google Sued Over Daily Deal Business Venture...
Fifty-three percent of people on Twitter recommend companies and/or products in their tweets, with 48 percent of them delivering on their intention to buy the product. Local and mobile networks in Google Places and Latitude.
This isn't to help your organic rankings, as it's pretty clear at this point social is only a signal Google and Bing look at, not a major ranking factor (and most SES speakers agreed that Likes and tweets are unlikely to replace links anytime soon).
Twitter Was Born 5 Years Ago Today, @Jack Tweets the Story - ReadWriteWeb Facebook "Likes" More Profitable Than Tweets [STUDY] - Mashable Can You Get a New Domain Ranking Using Just Facebook Likes & Tweets?