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  1. Is a Proposed Twitter Algorithm the Death of "Real Time" on the Social Platform?

    But Noto did not suggest that Twitter would start filtering or curating timelines. If you think about our search capabilities we have a great data set of topical information about topical tweets. For the uninitiated, this new function would surface...

  2. 5 Social Media Advertising Trends to Watch for in 2014

    Then came Twitter and the promoted tweets for timelines – an ad that fit seamlessly into the organic construct of the social experience. Now we have Tailored Audiences (remarketing), promoted accounts in timelines, and a true "broad match" for...

  3. Twitter Speak From @ to Z – Terms & Definitions

    Twitter will then take this tweet and put it at the top of relevant SERPs (people searching on Twitter for something related), in the search results for a Promoted Trend, or even on the dashboard timelines of users if it seems relevant.

  4. New Targeting & Tools for Small Advertisers on Twitter

    Although a year has passed since Twitter made room for more paid content in users' timelines, the service is still only available by invitation in the United States. In addition to targeting by device or platform, brands can direct their promoted...

  5. How to Create a Social Media Editorial Calendar

    HootSuite: In essence your social media editorial calendar is your dashboard of content broken down into timelines. Or dedicate each month to a different product focus or service of your company and design a collage of content ideas centered around...

  6. 6 Tips for Using Promoted Tweets to Boost Your Brand’s Visibility

    All Promoted Tweets are first displayed as regular Tweets to the people following an account, but advertisers can then promote these Tweets to spark additional conversation – paying for them to show up at the top of relevant search results pages...