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  1. Digital Data Trends – Search, Social, & Content Fusion

    In terms of content and social media trends, some staggering statistics where shared: billion were spent on content in 2013 (according to Custom Content Council Survey, 43 billion total, 42 percent online).tweets happen per second.billion pieces...

  2. How One Company Used Promoted Tweets to Heat Up Sales During the Polar Vortex

    Since students go back to school at specific times of the year, Chegg knew it had to start off the season with a bang, connecting with its audience through promoted tweets advertising and a relevant eye-catching message.

  3. SEO for Startups & New Businesses: An 11 Step Plan

    If a particular writer gets a lot of inbound links or tweets, let them know rewards will follow. You have a great idea or product, some money to invest, eager customers, and great workers. With the business model and process elements covered, now...

  4. Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access

    Turkish users: you can send Tweets using SMS. When Turkish Prime Minister Recep Tayyip Erdoğan first announced plans to "eradicate" Twitter, in response to leaks and criticism of the government made through Twitter, it got many people's attention...

  5. Social Media Monetization in a 'Mobile First' World

    Facebook and Twitter, both mature, publicly traded companies with well-established revenue streams, have been the pace-setters in social by effectively monetizing their respective native ad units, Sponsored Stories for Facebook and Promoted Tweets...

  6. Conquering Content Marketing, Step 3: Facing the 'Fans'

    After a few tweets back and forth from her personal Twitter account, Lisa decided to share her video with them. She finally picked up her smartphone and thumbed through British Outfitters' Twitter account, paying careful attention to the most vocal...

  7. gShift Gives Content Marketers More Ways to Mine Twitter Keyword Data

    On average, there are 58 million tweets performed every single day,” gShift said in its announcement. SEO software company gShift announced a new way for content marketers to mine valuable data from the conversations a brand’s audience is having on...