If not, send out a direct tweet. A public relations strategy is a big part of successful search campaigns. Getting your company's brand and employees exposed through media and social channels is incredibly important and can have a profound impact...
Take full advantage of that by making it easy for them to tweet, post and share. Lifecycle marketing means marketing to your existing customers, based on the status of the relationship. It is even more relevant for SaaS customers, who will only...
And because of that, it just makes Email that much more important for things like notifications, e.g.when you get a tweet that mentions you, or when you're no longer the mayor of a restaurant on Foursquare.
It has always been difficult for Twitter users to get specific stats about their impact on Twitter, such as how many times a tweet has been favorited, the number of retweets, and how many replied a tweet received.
I can find a blogger that I want to get a review from, tweet and praise something they wrote, and when they respond, start a discussion. When the book is launched give the book away for free but setup something like pay with a tweet to help gain...
Upload an image with a news tweet to stand out in the Twitter feed. Companies and organizations breaking news via a tweet is the new “normal” of public relations, media relations, and social marketing.
Savvy brands recognize that the six second Vine video actually acts as the ad, in a very similar way as the 140-character tweet does. Twitter introduced the Vine app on January 24. Adoption of the mobile service that lets you capture and share...
The "Lead Generation Card" is a new feature in Twitter's advertising arsenal, and allows users to share their emails with brands in a tweet. Think of a Lead Generation Card as a landing page within a Tweet.
Put together a short SurveyMonkey and tweet it out. If your site isn't working, there's always a reason, and most SEO professionals won't stop until they've figured it out. They'll check the servers and hosting to make sure there's no downtime.
Webmasters first got a hint of the next generation of Penguin when back on May 10th Matt Cutts replied to a webmaster’s tweet and he said “we do expect to roll out Penguin 2.0 (next generation of Penguin) sometime in the next few weeks though.
Judging from the wording of his tweet, it sounds as though manual action was taken against the link sellers, rather than an updated algorithm designed to target specifically these kinds of link sellers.
The mobile app for Twitter and ability to tweet 24/7, as many social media marketers do, is easy to do. Facebook, Twitter, LinkedIn, Google+, and YouTube each offer B2B marketers value. Let's review these top sites from a B2B social marketing...
Who gives the best tweet-appropriate laughs? For example, you can set it up so that if someone tweets with a specific hashtag, you tweet it from your branded Twitter account. Or if someone follows you, you send them a tweet back saying thanks.
In today's connected world WOM has been augmented but other opportunities to share, +1, like, promote, author, tweet and amplify through real-time channels. His answer: write "awesome frickin' content"!
Just like a press release helps get on a school’s radar, so too does mentioning the school’s Twitter handle in a tweet: "NEW Interview with Domestic Terrorism Expert Professor X [link] from @XSchool" Much of this preoccupation stems from a belief...
The event will be live-streamed in his first tweet. If Shakespeare was right and brevity is indeed the soul of wit, Comedy Central and Twitter are on the right track. That's because the comedy network and social media platform have teamed up to...
Twitter Partners With BBC America to Promote Branded Videos – MashableThe first "in-Tweet branded video synced to entertainment TV series". A new analysis says Google Image Search traffic is down 63 percent on average.
Twitter advertisers will be able to specify the keywords they wish to initiate a promoted tweet, as well as specifying the geographic location, gender, and client being used, to reach their audience, Malhotra added.
But not too long after the blasts in Boston, there was a blast of a different sort on Facebook from social media thought leader Peter Shankman in reference to a tweet from David Armano, managing director of Edelman Digital.
Would You Tweet This Article if It Earned You Points? Hashtag Madness: the NCAA Tournament on Twitter – Capture the ConversaionMinute-by-minute tweet analysis of 5 million tweets about NCAA tournament games.
