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  1. SES New York Keynote Speaker Says Internet is TV’s Best Friend

    MP: Apple TV, Roku, Boxee TV, Google TV, Samsung Smart TVs, etc.stream online video (that was once relegated to our computer screens) onto the “big screen” of our living rooms. While the notion of TV everywhere lets us watch TV at will regardless...

  2. Is Super Bowl Advertising Money Well Spent?

    Should I supplement my Super Bowl ad spend with online video to reach a more affluent and targeted audience with more measurable results? As media companies expand their digital content and ad insertion capabilities, especially in the area of video...

  3. 75% of Most Shared Super Bowl 2012 Video Ads Launched Before Super Sunday

    Its 2012 teaser video attracted 3x more shares than its game day ad.percent of shares from Super Bowl 2012 occurred after March 1 2012. Unruly’s infographic also shows “The Top 10 Super Bowl Social Video Facts Every Brand Should Know.

  4. YouTube Unveils New Look to Increase Channel Views, Subscriptions

    Since more than 800 million unique users visit YouTube each month to watch over 4 billion hours of video, it’s important that the videos stand out. In this new layout, users will find the most crucial elements are front and center when they watch a...

  5. Online Video Ad Spending Increased 27% in 2012; Projected to Grow Another 47%

    A new research report from online video advertising company Adap.tv has found that online video ad spending has rose 27 percent in 2012. Adap.tv projects that online video ad spending will continue to grow by another 20 percent in 2013.

  6. comScore: Online Video Content Reaches Record 188 Million U.S. Viewers

    Video ad views that month totaled 9.5 billion. The duration of the average online content video was 6.7 minutes, while the average online video ad was 0.4 minutes. For example, Americans viewed 9.5 billion video ads in August, with each of the top...