Study: Facebook Activity Correlates To TV Viewership (Social TV’s Not Just For Twitter) – Marketing LandActions people take leading up to broadcast and cable TV show can indicate whether viewers will actually tune in, according to an analysis by...
We show results with warnings for about 0.04% of all searches, meaning about 1 in 2,500 search result pages will have a result with a malware warning on it. Twitter Partners With BBC America to Promote Branded Videos – MashableThe first "in-Tweet...
AllFacebookA look at the favorite activities, brands, movies, music artists, TV shows, sports, sports teams, and athletes among 18- to 34-year-olds. Searches this Week Show People Gearing Up for Coachella and Camping Trips, Allergy Concerns, and...
Moderator Simon Heseltine, Director of SEO at AOL, suggested, “when the CEO or other executives show interest in being more hands-on, offer them two options to participate, based on how to be involved if they wish to be.
Leveraging existing conversations that are happening on TV involves getting the audience engaged with both the show and your brand. Ninety-five percent of all the conversations about TV shows is happening on twitter.
Mobile engagement and activation, while consumers are watching TV or out in the real world, is becoming increasingly prevalent. Lunenfeld will share some new data and examples that show where second screen activation is headed in 2013.
MP: There are a ton of posts happening in social media about any given TV show as it airs. The Internet didn’t kill TV! According to Mike Proulx, the Internet has become TV’s best friend. His opening keynote is titled, “Social TV: How Marketers Can...
This was appealing because marketers could walk into their boss’s office and show them a positive ROI was that tangible. The origins of PPC have made this argument so hard to win, while TV thrives without directly trackable figures due to the way...
A recent BazaarVoice study –one that analyzed conversations across 26 million tweets, 8,000 radio and TV mentions, 17 months of stock data, over 18 months of Google query data, and 270,000 user generated reviews for the same 13 brands – found that...
Do you promote your contest across your sites and social networks, get them featured on blogs, and show off your winners in print and in your store or office? Each time a new spot is produced, we obtain the footage from the production house and...
AdWords for video will show website traffic, number of conversions, cost-per-conversion, and the conversion rate from people who viewed an ad. AdWords for video will automatically show unique viewers, average view frequency and average impression...
Visits and page views to companies that advertise on TV during the Super Bowl show a 20 percent increase in visits on the day of the game and maintain higher than average traffic for a week following the game.
Media and Entertainment Search – Finding TV shows, movies, music, and games liked, watched, etc.by your friends Data would show what people are searching for, who/what they’re finding, etc. Brands, digital marketers, and publishers can and should...
In September, Google TV ads were discontinued and quietly slipped away, perhaps putting an end to the lingering question: “Will Google someday dominate traditional media? Instead of rotating the ads indefinitely, the setting would automatically...
You can also filter for things like TV shows or movies my friends like. Designed to show answers, not links to answers, Facebook showed two separate search screens. Rumors of a Facebook search product have been debated and discussed for a long time.
When searching for a more generic query like “flatscreen tv” a searcher might however not want to see just that Samsung UE32EH5000. A segment like “flatscreen tv” would become http://www.domain.com/flatscreen-tv.php.
Facebook: CES’s Google+ page for updates, information, exclusive content and hang-outs throughout the show. Apple - iPad mini - TV Ads - I'll Be Home This year’s International CES officially opened today.
If you stop TiVo-ing through commercials during your favorite primetime TV show, you will immediately notice that they (IBM, HP, Google, Microsoft) are setting the stage for the next generation of big data applications.
Music/Reality TV – mtv.com Looking at historical data for MTV for July, mtv.com was bidding on the keyword “mtv” in addition to those such as “jersey shore” (of course), “the real world” (is that show even still on?
Late night TV, weekly radio quiz shows, and almost any form of satire are fantastic ways of keeping up on what's popular enough to get parodied. Secondly let's look at an SEO industry example to show us that traditional news isn't always what's...
