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  1. 6 Billion Hours of Video Watched on YouTube Each Month

    And history – from the transition to radio, then TV, from network to cable – tells us that advertisers always follow the audience. At that event, DreamWorks Animation CEO Jeffrey Katzenberg also announced that his company had acquired AwesomenessTV...

  2. Search vs. Social: The 50 Shades of Gray in Online Information Retrieval

    Given that the core purpose of social networks is to communicate with others, it isn't surprising that Discussion is the scenario in which users turn to social more often than search, but Content Discovery and Local Entertainment are also areas in...

  3. Miso 'SideShows' Companion App Satisfy Science Channel Fans' Thirst for Knowledge

    Its first partners are Showtime, Fox, Food Network, DirecTV's Audience Network, Halogen, Science Channel and CBS Television Distribution. It is created with an open publishing platform accessible by anyone -networks, Miso's superfans, bloggers...

  4. YouTube Does More Than Round Up the Usual Suspects With New Channels

    But YouTube isn’t trying to find the next new hit for the major broadcast TV networks, which have been steadily losing their audience since the early 1980s. No, the largest worldwide video-sharing community is trying to exponentially expand on the...

  5. Hulu Buries YouTube With 4x More Ad Views – Are Advertisers Afraid of YouTube?

    Tremor Video ranked second overall (and highest among video ad exchanges/networks) with 764 million ad views, followed by Adap.tv (720 million) and BrightRoll Video Network (603 million). Internet audience viewed online video that month.

  6. Hot Topics, Odd Stories at SES San Francisco and ClickZ Connected Marketing Week

    And at the same hour, I'm sending my other video crew to cover Analyzing the Analysts session at the IAB One-Day Forum on the Future of Display: Ad Networks and Exchanges. Alexandra Kenin, the Product Marketing Manager at Google, will walk the...

  7. comScore Launches Video Metrix 2.0 to Measure Evolving Online Video Landscape

    Ranking of video ad networks by actual reach of ads delivered as opposed to only the potential reach of the network. Tremor Media Video Network ranked second overall -- and highest among video ad networks -- with 524 million ad views, followed by...

  8. UK Election 2010: Personal Democracy Forum (#pdfge2010) Action Replay

    Lee Bryant (@leebryant) tweeted, "Trippi nailed it & I hope this leads to the gradual disintermediation of parties in favour of looser networks based on values etc. He also analyzed "Bigot-gate and the role of social networks in the election.