The Rise of TV Everywhere TV Everywhere has grown tremendously, wherein media providers are asking their customers to provide a secure login to stream their content. New TV and sports content drove the highest growth in video streams in Q4 2012.
He invested $40,000 into a TV infomercial, but the infomercial yielded only 100 orders. As we watched crowdfunding become more popular, we recognized how successful it could be to engage the large and growing Orabrush community to bring the Orapup...
What content marketers need to know about Social TV: Keynote insights at #SESNY – Brafton The Future Of Television: Exploring Marketing Opportunities with Social TV aimClear Blog Everywhere – #SESNY – Brafton
While the notion of TV everywhere lets us watch TV at will regardless of our physical location, the increasingly seamless ability to channel streaming video through the TV set makes the living room that much more compelling.
Social media usage is set to rise everywhere over the next couple of years but growth will continue to be far higher in emerging markets, as Internet penetration and more sophisticated forms of online engagement continue to catch up with those in...
They’ll also find the Guide and their subscriptions on apps on hundreds of millions of devices including Android, iPhone, PlayStation 3, and Google TV. The subscription Guide is now everywhere, and it showcases a channel’s activity to its fans.
He noted that all digital spending trends are positive everywhere, irrespective of local economic conditions. Television advertising reached a record high last year, as a portion of total ad spend; TV accounted for 43 percent of measured global...
News discovery has evolved beyond deciding which TV station to watch; consumers can request information on particular subjects and they’ll come right to your computer screen. Before the Internet, consumers either got their news from a newspaper, a...
People use their tablets while lying on the couch, possibly in bed watching TV, surfing the web while lounging. Smartphones accompany consumers pretty much everywhere they go. Having attended myriad web conferences over the years, we’ve heard most...
Predictions are popping up everywhere as the New Year begins. They’re happy to spend millions on TV ads, but ask them to agree to fund a landing page optimization tool and they recoil – even though the latter will bring concrete sales improvements.
This includes channels created by well-known personalities and content producers from the TV, film, music, news, and sports fields, as well as some of the most innovative up-and-coming media companies in the world, and some of YouTube’s own...
A recent YouTube/Ipsos study explored the interaction between traditional TV advertising and YouTube pre-roll ads.study participants were placed in 3 groups: TV only, YouTube only, and TV plus YouTube.
Tablets appear to be the ultimate multi-task device, with over 40% of tablet use coinciding with some other activity like watching TV, cooking, eating, and even getting dressed (thankfully, the published study did not get into personal hygiene or...
The 20,000+ YouTube partners -- folks like Machinima, Annoying Orange and Ryan Higa -- are producing original content for the web and commanding TV-size audiences for their own brand of programming. Now, YouTube is adding thousands of full-length...
The one with the most views -- 1,000 as of Saturday -- is "TV AD: Democracy & The Internet. The most viewed video -- with 46,981 views -- is "Jack Layton A New Kind of Strong - New Democrats TV Ad. The video's description says, "A New Kind of...
Radio and TV broadcasters, as well as newspapers, are well-positioned to capitalize on outsourced local search with their existing assets, including: This will allow your new local clients to list with you and be found everywhere.
MM: Technology adoption with regard to smart phones is outstripping most previous major technology adoption rates, including touch tone phones, cassette tapes, hi-def TV and DVD video players. Put yourself everywhere you can afford in order to have...
As Jeff Maynor of WKYC-TV, Channel 3 in Cleveland, reports, thousands turned out for NACA's Save the Dream event. Accordiing to Maynor, "Everywhere you looked in the arena at the CSU Wolstein Center downtown, there were cheers.
Google should have used the same approach the U.S.government did for the change to digital TV. Major announcements everywhere. Sometimes you have to force people to make changes. I can appreciate that -- it has lead to many of the significant...
Twitter's rapid growth and pervasive presence -- mentioned in newspapers, on TV and just about everywhere you look -- has opened a new information source. Having done a session at Search Engine Strategies New York this week on Twitter (Beyond...
