Google Sites came in second with nearly 2.6 billion ads, followed by LiveRail.com with 2.1 billion, Adap.tv with 2.1 billion, Hulu with 1.7 billion, Specific Media with 1.4 billion and TubeMogul Video Ad Platform with 1.2 billion.
It's used in promotion, video ads, "how to" and explainer videos, user-generated videos, contests, live event streaming and much more. The New York Video School was founded by Michael Rosenblum, who has built media networks and TV stations all over...
Now, as the market has matured and become far more competitive, brands demand measurable results and accountability for every dollar spent on social ads. Account Manager for large Facebook ads campaign clients at AdParlor, were kind enough to...
Top 10 Video Ad Properties by Video Ads Viewed Americans viewed a record 13.3 billion video ads in April, with Google sites ranking first with 2.4 billion ads. Time spent watching video ads totaled 5.1 billion minutes, with BrightRoll Platform...
With roughly 50 percent of ads never have an opportunity to be seen by a consumer, it's easy to understand why. Evaluating campaigns on a viewable impression basis promises to give viewable ads the credit they actually deserve in driving performance.
The difference between then and now is that with advent of search, social media, and mobile devices, advertisers can no longer rely on TV and radio (or banner ads for that matter) to deliver a captive audience.
The Brandcast event was held for advertisers at a Lower East Side pier in New York as part of a week of "NewFronts" (digital media's version of the TV tradition of promoting programming and selling ads).
Marketplace ads are powered by "social intent data," which is a way of determining what people want to buy by looking at all the information they share with Facebook – from profile information, to the TV shows and brands they like.
Bing Ads and You: Keyword Distribution Graph Coming Soon – Bing Ads BlogNow in testing, this will give you a big picture view of the performance of thousands of keywords and identify opportunities. Easier planning, better reporting: New tools for...
Video ads reached 52 percent of the total U.S.population an average of 82 times during the month. Top 10 Video Ad Properties by Video Ads Viewed In March 2013, Americans viewed a record 13.2 billion video ads, with Google sites ranking first with...
Digital video ads are about 30 to 40 percent more likely to reach Under 35-year-olds than the typical online display ad, making this medium a valuable way of reaching these sometimes more-difficult-to-reach consumers.
Bing Ads and You: Search Terms Report Coming Soon – Bing Ads BlogStay tuned… Facebook tests Graph Search ads and debuts CPA bidding. Google Loses Round In Lawsuit About AdWords Pricing – MediaPostGoogle didn't give Arkansas lawyer and AdWords...
Ads placed at the end of a video have a better click-through rate – about 3 percent –when compared to ads placed within or on the front end. Not surprisingly, ads placed at the beginning of a video result in significantly more impressions than the...
Bing Ads and You: Enhanced Keyword Report Offers Top vs. Other, Keyword Status, and International Time Zone Support – Bing Ads BlogKeyword Performance Report gets new “Top vs. GM likes Facebook ads again.
Microsoft has previously spent millions of dollars attacking Google in print and TV ads over its paid Google Shopping results and because Gmail "goes through every" email to sell ads. The attack ads coincide with another European antitrust...
Offline, such as radio and TV ads Too many ads and making it too difficult for people to find content they're looking for will only increase your bounce rate. And essential. SEO will help you position your website properly to be found at the most...
Orabrush was also one of the first businesses to use YouTube TrueView video ads. Harmon then used YouTube video ads to reach more people and grow their fan base. He invested $40,000 into a TV infomercial, but the infomercial yielded only 100 orders.
It’s only a matter of time before advertisers begin bidding for display ads on TV screens and billboards. Just about every major publisher now sells ads via RTB – which may be the most important point of all for search marketers to know.
Things You Must Know After Day 1 of SES NYC – Bing Ads Blog Reporting and Analyzing PPC Campaigns – Bing Ads Blog The Future Of Television: Exploring Marketing Opportunities with Social TV aimClear Blog
Fifty percent of Super Bowl ads this year used hashtags. Ninety-five percent of all the conversations about TV shows is happening on twitter. But it's not only TV shows. TV commercials using hashtags averaged 1.6X higher engagement on Twitter.
