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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Twitter Partners With BBC America to Promote Branded Videos – MashableThe first "in-Tweet branded video synced to entertainment TV series". YouTube for iOS gets access to live streams, My Subscriptions feed, video queuing for TV playback, and more...

  2. Scroogled Rises: Microsoft Back on Attack as Google Faces New Antitrust Complaint

    Microsoft has previously spent millions of dollars attacking Google in print and TV ads over its paid Google Shopping results and because Gmail "goes through every" email to sell ads. Microsoft is on the attack again, this time slamming Google Play...

  3. Optimizing Second Screen Engagement: Lessons for Brands From Twitter

    Ninety-five percent of all the conversations about TV shows is happening on twitter. It's basically a commentary that happens on your couch, watching TV, talking to your family and friends. Lunenfeld mentioned several TV shows that engage with...

  4. Mobile Marketing: Connecting With Your Audience on the Move

    The panel discussed that the integration of mobile is an opportunity to have a holistic marketing program that spans across TV broadcast, web, mobile, tablets, and more. One example is how Chevy integrated a game time app during the Superbowl to...