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  1. Smartphone vs. Tablet Commerce: 3 Essential Behaviors You May Be Overlooking

    As smartphone become an even more constant companion, they contribute to multi-channel experiences such as TV, PC, and print in a big way. Though tablets and smartphones are both considered mobile devices based on their portability, user behavior...

  2. As Digital Ad Effectiveness Measurement Improves, Are Branding Ad Dollars Ready to Follow?

    That said, as digital becomes increasingly effective at demonstrating quantifiable results and as video ad inventory grows, we're witnessing a clear paradigm shift that is putting it in the same conversation as TV.

  3. Google Starts Treating More Country-Code Top-Level Domains as Generic TLDs

    Finally, these country codes are the generic country code top-level domains (gccTLDs): ad .as .bz .cc .cd .co .dj .fm .io .la .me .ms .nu .sc .sr .su .tv .tk .ws It can sometimes be annoying when you're searching for a company’s website, only to...

  4. 6 Billion Hours of Video Watched on YouTube Each Month

    In addition, the data on Think Insights reports: percent of Gen C sleeps next to a smartphone.percent of Gen C has a social profile, and 65 percent update it daily.percent of the members of Gen C with a smartphone watch YouTube on it.percent of...