Study: Facebook Activity Correlates To TV Viewership (Social TV’s Not Just For Twitter) – Marketing LandActions people take leading up to broadcast and cable TV show can indicate whether viewers will actually tune in, according to an analysis by...
To consistently and repeatedly create awesome content, brainstorming must receive greater emphasis in the process, with content creators spending more time up front building great ideas, and also ideating throughout the development process so as...
Your business needs to bob and weave in tune to your audience's movements. It's that time. The temperatures are rising, the birds are singing and if you look hard enough you can see the buds on the trees.
Multivariate Testing (MVT): Cutroni likes to compare MVT to using a scalpel – it's an opportunity to really fine-tune the pages and the content on your site once you start testing. If landing page optimization and conversion funnel testing are not...
Next to receiving discounts and coupons, consumers “like” brands because they crave exclusive and insider information and are often more engaged because they feel more connected, special and in tune with their favorite brands.
For example, 41 percent tune in to YouTube on their smartphone while waiting for something/someone, 18 percent while commuting from work or school, and 15 percent tune in while commercials are running on TV.
Tune into SEW Weekly tomorrow, February 7, at 1 p.m. Know Your Audience. Well. Covario's search conference started off with an introduction from founder and CEO Russ Mann. His introduction included trends they've been seeing and how they will be...
Tune Content For small business owners, the discussion is much more practical and alarming. Specifically, small business websites do on-site SEO poorly or not at all, leaving large amounts of search traffic and potential customers on the table.
January is always a fresh time to fine tune online marketing habits. One good place to start is the social media editorial calendar. You remember, that file you started last year and haven’t opened since?
Q(tune in tomorrow at 1pm EST! Dear Readers, It's December so we have bundled a bunch of Search Engine Watch (SEW) site updates for you as a holiday gift! The new features include an optimized user experience for tablet devices, a services and...
Download the full episode from iTunes and tune in again this Thursday at 1pm EST as we welcome Carolyn Shelby to further our knowledge of successful SEO processes within organizations. Over 2.6 million businesses have LinkedIn Company Pages, which...
Hire someone to run an assessment and tune up the site; then move-on. This is especially frustrating for small business owners who don't have the time or resources to stay current in, what they believe to be, an esoteric and confusing industry.
It means being genuinely in tune with when a blogger does something that strikes you – and say it. Marketers oftentimes get caught up in a campaign idea that they know "readers are just going to love.
Will your followers want to tune you out for the next couple of days if they’re not interested in the topic? Tweeting from events and around conference hashtags is a great strategy for both individuals and companies looking to build their social...
Tune in Thursday at 1pm ET (10am PT) on WebmasterRadio.fm! SEW Weekly kicked off with analysis of the week's search and social news, followed by special guests sharing in-house SEO strategy. SEW Weekly hosts Thom Craver and Miranda Miller were...
Or, if you want a “second opinion,” you can tune into a brand new Webmaster Radio show (which, by the way, launches today) SEW Weekly next week, Nov.at 1 p.m. Then you’ll want to go to SES Chicago 2012.
Tune in live, or load us up, listen, connect and learn from your mobile device while you're out jogging (all search geeks jog, right? Be sure to tune in Thursday November 15th for live coverage from SES Chicago.
If you actively work to tune up a page today, are you going to see the full results 3 days from now? But once you’ve gone through done your work, then what? How often do you optimize, or re-optimize? The answer to that question is based a...
Google Analytics can’t help you fine tune your revenue because it doesn’t track your backend metrics. It’s simple to use, flexible, and best of all, it can help you make the right decisions. There are quite a few analytics solutions available, so...
The crowd will provide valuable feedback, either through action or not, and it’s important to tune in and be prepared to make needed changes on the fly. We've been getting excited about the potential of crowdfunding and so we asked a practitioner...
