Google’s second acquisition of the year is trustseal provider KikScore, based out of Washington, D.C.and Denver. In the world of e-commerce, trust is big business. Terms of the deal weren’t disclosed.
A Trustmark is “a badge, seal, image or logo that indicates a product or service provider has met the requirements of the Identity Ecosystem, as determined by an accreditation authority. The NSTIC claims the new Trust Framework and Identity...
The SEO Effects findings broadly match up with Verisign's findings that their "secured by Verisign seal" caused a lift of 18% on CTR. This would bear out research from Verisign and Xmarks who have also reported increased clickthroughs by overlaying...
Join the BBB and put their seal on your site. The site is easy to understand and has some BBB & Angie's List awards on it to lend trust, but I don't see anything about 24-hour service. This creates trust in your product and service and folks will...
They gave an example of a popcorn company that tested their current trustseal against an upgraded one they were being pitched. But there was little difference between the old trustseal and the upgraded one.
TrustWatch, will conveniently sell you a site identity seal for $49 per year. TrustWatch is a new Ask Jeeves-powered search engine designed to give you a
green, yellow or red light warning on whether to trust pages listed in its
results.
The heart of the system is an interactive "seal and monitoring" feature that uses customer feedback to let consumers identify companies that are reliable and committed to customer satisfaction. Epinions allows users to rate reviewers, which is...