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  1. The Role of #Hashtags in Social Media and Search

    Google+ calls them 'Hot Topics', and Twitter displays 'Trending'. Deciding which hashtags to use, or finding hashtags related to conversations you wish to participate requires a little bit of research, as trending hashtags can change quite frequently.

  2. Hey, Facebook: Not Liking the Group by Topic Feature or Seeing Strangers In My Top News Feed

    Supposedly, the point of the news feed grouping is to help drive more people to visit a brand’s Facebook page or show what topics are trending – which is important considering only between 3 and 7 percent of fans see your Facebook page posts per...