Here's a quick recap of search and social marketing news and tips from the past week. INDUSTRY LinkedIn buys Pulse for $90M as its publishing ambitions take shape – VentureBeatPulse, a news reader app, has 30 million users and aggregates updates...
So any links you acquire are largely on-topic because the award vertical is aligned with your industry and often gets picked up by industry pubs and news outlets, and the winners and nominees promote and link to it.
Businesses would blog their specials, new product updates, industry news, holidays and pretty much everything that had to do with their business. On a more advanced level, if you find an industry authority site that has some great content, you can...
With that in mind, Google's effort to continuously improve search quality is good news for SEO professionals already using strong content strategies. As the industry buzzes about changes afoot with Author Rank, it has become impossible to ignore...
They also influence Google News search results if you’re logged in. However, he said that the cumulative number of all relevant keyword rankings for your market or industry will show you important trends – especially after updates, re-launches, and...
That post was huge news in our industry too. Secondly let's look at an SEO industry example to show us that traditional news isn't always what's going to be the most newsworthy for the audience. When the news broke about Google's new disavow...
We're in an industry that is now 15 years old and growing rapidly. SEO is forecast to be a $2.2 billion industry, according to the Forrester U.S. SERPs now not only include blue links but also images, video, places, and news, among others.
SEW Weekly kicked off with analysis of the week's search and social news, followed by special guests sharing in-house SEO strategy. I would look at some of my industry colleagues, people I met at conferences - which is why networking at an SES...
After Google raised the standards for quality content with the Panda Update and integrated social with search, the message was delivered loud and clear to the search industry: only quality content can help your website sustain its search presence.
Through link building research (finding new opportunities and by analyzing competitors) they can provide PR teams with new places online to submit news, stories, opinions, and industry insights. Industry relevance, influence, and brand trust all...
Subscribers to a news alert about “big data” will receive no less than 10 new articles per day. It is critical that analysts, companies and industry watchers understand the underlying work driving an application to determine if it is a big data...
Now we all know that Google likes a change and much has been written about change and the convergence of search (text, images, video, social, shopping, news, local) social media and content marketing.
FC: I'd say we're about 90 percent industry news now with another 10 percent which are the "evergreen content" articles. Until that point, I was only blogging and reporting on news, but I realized there was a whole class of evergreen content – the...
Integrating Facebook Connect to mobile applications is a key way of generating free advertising via the news feed. The global app market will be worth an estimated $174 billion by 2017, according to Global Industry Analysts.
Rankings in relation to content and news and external/industry statistics. Advanced analytics (Google and Bing Webmaster Tools and analytics). Creating a Google+ page, adding social plugins (maximize engagement), interlinking deep pages with social...
It's a perfect opportunity to test their current level of knowledge against other people's, as well as a way to keep up with industry trends that they may not be able to in every day life. Jarboe: The hidden benefit of speaking at the leading...
News Google's Keyword Suggestion Tool: A great resource for exploring keyword possibilities. Search Engine Journal: Up-to-date news that crosses a lot of related territory. Search Engine Land: Another good daily news source.
Leverage the diversity of Google universal search results mixed with videos, images, shopping, books, maps (local), and news. Infographics or Industry Reports (trends, historical timelines, statistics, comparisons)
A Google Trends analysis of these 2D barcodes shows "QR code" dominates by far from a search popularity perspective. Seek out mobile marketing industry statistics regarding popular devices and demographics to appropriately target your audience.
More good news for Google surfaced in November when Google Chrome surpassed Mozilla Firefox in global browser share for the first time in history. The industry gained a little clarity this year when several vendors started clearly categorizing...
