SEO News

Trending

RSS
  1. Google Panda and the High Risk of Using Aggressive or Deceptive Advertising

    I’ve had companies reach out to me with rollercoaster Panda trending over the years. User engagement is critically important. If users are showing low engagement, and yielding low dwell time, then that’s a giant invitation to the mighty Panda.

  2. Movie-Themed Halloween Costumes Lead Google Search Trends

    Google's top trending searches for Halloween costumes give us a good idea that movie-themed getups might be seen on most trick-or-treaters this holiday. Interestingly, it seems more people are looking to incorporate their pets into the Halloween...

  3. "Content Performance Marketing" – 3 Steps to Future Success

    Pair that with data on trending topics over time, and what’s happening now. From more humble beginnings of White Hat SEOs touting "content is king" to massive campaigning from search engines and marketers around the idea of quality "content...

  4. Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

    This trending is from a client that recovered during the 9/5 Panda update from a horrible hit this past spring. For those dealing with a major drop in traffic due to an algorithm update, I’m not sure there’s a better feeling in the world than...

  5. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    By selecting Mobile, you can check your trending over the past 90 days for mobile search queries. When companies are hit by Panda and see a huge drop in Google organic traffic, they often run to check their websites.

  6. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    See which pages are earning their rankings, and look at the trending view of pages month over month. In this session at BrightEdge’s Share 14 event, brands like Groupon, Red Door Interactive, and Global Strategies discussed how they’ve shifted...

  7. Yelp Trends Reveals What's Hot or Not Locally, But Beware of Unreliable Data

    Not great for any level of precision analysis, but good enough to tell someone what's trending. Is Yelp ranking CrossFit as a trending term in both cases? Given the company's current track record, however, it's wise to be skeptical about basing...

  8. How to Optimize Your Content Strategy With Social Listening

    You also can look at trending information to understand what types of conversations occur most frequently. Social media has grown drastically in the past decade. With several successful social networks, accompanied by the continuously broadening...