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  1. Searchmetrics Releases New Tools to Analyze & Optimize Web Page Performance

    URL keyword trends, which provides a trend over time for whether a page is losing or gaining rankings for its targeted keywords. Searchmetrics has announced a new addition to the Searchmetrics Suite tools that promises to help marketers "more...

  2. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    Few of the sites examined used responsive design, said The Search Agency, which followed the trend found in previous mobile scorecard reports. The Search Agency today released a new mobile scorecard report, which looked at the Top 100 Web-only...

  3. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    What is the hot news or the biggest trend? In a recent post that rattled the SEO industry, Google's Matt Cutts, the search engine's chief spam fighter, rallied a call that has many marketers quaking. The days of guest blogging, he said, are over...

  4. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Fashion and sporting goods retailers recorded CPCs under $0.10 cents last summer, with a continued downward trend into the fourth quarter. Google continues to make this increasingly so, with local branded and non-branded terms playing an ever...

  5. How to Create an Effective PPC Competitive Intelligence Report in 3 Easy Steps

    Often from the report you’ll find some clear trend standing out, for example: Let’s face it, not only is PPC getting more competitive, but the competition is getting smarter. How can we defend against rising costs and remain a step ahead?