SEO News

Travel Search Site Agents

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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Fashion – The Search Agents"Overall impressions increased 4%, click-through rate increased 15%, and clicks increased 11.7% … 8.8% increase in CPC and a 21.6% increase in spend, YoY. Google search manipulation starves some websites of traffic...

  2. U.S. Hotel Industry Could Be Losing $1.9 Billion From Branded Search Terms

    In fact, MarkMonitor found that Online Travel Agents accounted for nearly half of all the advertisers on branded terms and alsmot 80% of ad placements. The leisure travel industry spends $1.8 billion annually in online advertising, with 46 percent...

  3. Search Trademark Hobby Kit

    There could also be travel agents, opaque booking engines, and the occasional competing airline trying to pull in some dollars. Yahoo's policy is a bit more strict when it comes to proving trademark ownership, reminiscent of the pre-litigation days...

  4. Advertising Placements by Industry and Top Sponsored Links, April 2007

    Indie911 facebook talent+agents+in+los+angeles friendster Travel Travel InterActiveCorp expedia travel hotels Sponsored Link: Text-based ads that often appear as a result of a keyword search either on a search engine or associated site.

  5. New Players in Travel Search

    This direct booking option is one point that sets travel search engines apart from online travel agents. Travel search engines, which allow you to book directly with suppliers, have the potential to completely disrupt the status-quo.

  6. What's the Buzz Behind Behavioral Advertising?

    For example, the person who frequents sporting sites might see ads for hockey tickets or golf clubs on a page about the local business economy, while the woman who visits travel sites regularly might see ads for vacation packages or travel agents.

  7. Leading UK Travel Providers Stop Keyword Advertisers from Using Their Trademarks in Google Ads

    Interesting read on the Silicon.com site about three leading UK travel providers (First Choice, Thomas Cook and Thomson) telling travel agents that they are no longer allowed to use their trademarks in keyword advertising on Google.