So a search on a travel destination may bring back reviews and photos from people you connected with over marketing or music. We play on the meta level, it’s about the social meta level. Through their browser extensions for Chrome, IE and Firefox...
Bing Feature Update: Compare Travel Destinations & More - Bing Search Blog Why Won't Google Use My META Description? The proper URL structure helps paint a picture of hierarchical importance on your site as well as your intended keyword focus on...
I recently worked with the team on a pitch in the travel space; anybody familiar understands that this industry has taken a bit of a beating over the past year. Despite the economic climate, people still travel.
As the OTA's and the meta travel/comparison engines have become so firmly entrenched, the only thing to do is build upon the experience and create added value around the basic layer of content you have.
SEW Experts: How Search Marketing Slays Seasonality in TravelThe most sophisticated advertisers in online travel rely on years, even decades of data collection and analysis to formulate their marketing plans.
Title tag (home page): "Expedia Travel: Cheap Airfare, Hotels, Car Rental, Vacations & Cruises. After digging further, I discovered Travelocity uses a meta refresh (a method of instructing a Web browser to automatically refresh the current Web page...
On top of the online travel industry growing at a rate of 20 to 22 percent year-over-year, travel meta search is growing even faster than the rest of the industry, and is eroding market share from the OTAs (online travel agents) such as Expedia...
Use a Meta Description that is marketable, as this description will sometimes appear in the actual search engine results description. This week, I will be speaking at the Search Engine Strategies Travel Conference in Seattle.
Add-Meta-Tags - This plug-in is new to my list as we just started using it with the upgrade to version 2.2.1. We use static pages for things like Road Condition links and Travel Resource information (passports and such).
Yahoo Alpha (beta) Tested Down Under Yahoo is testing a new search interface called alpha, which meta-searches several Yahoo properties, and also allow users to add their own search service via OpenSearch RSS.
Fresh speculation has emerged about whether or not Google will launch a vertical search capability focused on travel. a meta search engine, is launchedHGi Media Systems has announced the launch of fisssh!
Leicht first and foremost advises that marketers map out a plan and develop what he calls a meta toolkit for a business' video developers. A video developer may understand the importance of good meta information but it's entirely possible that he...
Url.com - Results Ranked By Users - The ability to rank or rate results delivered by search engines is slowly becoming more commonplace, and I'm noticing that one or two multi/meta search engines are either incorporating this functionality into...
Search Engine Standard For Titles I really mean it -- I'm not just making a mistake" meta tag that tells the search engines to only use material from your web page. Nor do you want to always depend on the meta description tag.
Travel meta search engines are now offering expanded products and several have relationships with major distribution partners such as Yahoo! With this, travel meta search engines are poised to grow. Review: Kayak Best Travel Search Engine from the...
When I think of travel search (often referred to as travel meta search) I think of SideStep, Kayak, and Mobissimo. If this happens, Expedia and Travelocity might be forced to play nice with the travel search engines which they have, up to now...
A longer version of this story for Search Engine Watch members offers specific tips for encoding search engine friendly video, including recommendations for optimizing for specific engines, best types of meta data to use, tips on encoding tools...
After embedding meta information, Jon said the next step is submitting content to video search engines. If you go to http://video.search.yahoo.com, you can search for video content from Yahoo partners including Buena Vista Pictures, CBS News, CMT...
For a long time I've said verticals will continue to grow in popularity and importance as meta search tools which are getting better all of the time will allow various database and content publishers to offer material (free or fee) to end users...
Consumer Reports Looks at Travel Search Meta Engines in New Study - Consumer Reports/Consumer Web Watch has published a new study that looks at how 11 travel search meta engines and aggregators like Kayak, Mobissimo, and Yahoo FareChase perform.
