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Travel In Time Industry

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  1. Using Majestic's Topical Trust Flow to Find Online PR Opportunities

    In the travel industry, Airbnb.com is one such superstar - due to the disruptive nature of their business model and a sound PR strategy. So the analysis has identified a journalist who writes on travel and provides links to other articles she has...

  2. 3 Killer Survey Questions to Generate Useful Content For a Link Building Campaign

    You can isolate people who are in the travel industry (Q1), who have a great story to tell (Q2), and have given you permission to get in touch (Q3). So if you isolate the travel sector, which your survey software should allow you to easily do, you...

  3. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    That's a dangerous road to travel. In addition, I saw industry experts rise in the rankings, I noticed a softer Panda, and I saw several Phantom victims recover. I had a hard time believing that, based on the additional volatility I was seeing.

  4. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Other industries that convert relatively well on mobile include travel and hospitality at a rate of .7x desktop and e-commerce at a rate of .6x desktop. Video content drives conversions: Mass video consumption within the media and entertainment...

  5. Oklahoma Uses YouTube TrueView Ads to Boost Tourism for a Song [Case Study]

    She and her colleagues Jennifer Kalkman, Director of Digital Marketing, and Dick Dutton, Director of Travel Promotion, have diverse backgrounds (public affairs, finance, and broadcast television) but pride themselves in thinking and acting as a team.

  6. Social Media Competitive Analysis: A Lesson from the Fashion Industry

    I'll never forget a meeting I had several years ago with the head of marketing for the Travel Channel. You can obtain insights across an industry to establish competitive benchmarks and inform best practices for content marketing within Facebook...