SEO News

Travel Agents

  1. Click to Call, Cross-Device Conversions Deliver AdWords Revenue Lift for 1-800-Flowers

    While a robust call center maybe a prerequisite for enterprise clients, small and medium sized businesses can leverage this feature even without 24/7 customer service agents. Train the customer service agents to understand the use case.

  2. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Fashion – The Search Agents"Overall impressions increased 4%, click-through rate increased 15%, and clicks increased 11.7% … 8.8% increase in CPC and a 21.6% increase in spend, YoY. Google search manipulation starves some websites of traffic...

  3. U.S. Hotel Industry Could Be Losing $1.9 Billion From Branded Search Terms

    In fact, MarkMonitor found that Online Travel Agents accounted for nearly half of all the advertisers on branded terms and alsmot 80% of ad placements. The leisure travel industry spends $1.8 billion annually in online advertising, with 46 percent...

  4. Everyone is Twittering, But Is Anyone Listening?

    equalman: Pretty deep as it appears Priceline has the lead and only one or two online travel agents will survive. Smithsonian Student Travel sent more than 6,000 students to Washington D.C.for the Presidential inauguration.

  5. Search Trademark Hobby Kit

    There could also be travel agents, opaque booking engines, and the occasional competing airline trying to pull in some dollars. Trademark litigation seems to be on a never-ending cycle. The economy is in shambles and we're headed for a socialist...

  6. New Players in Travel Search

    This direct booking option is one point that sets travel search engines apart from online travel agents. Travel search engines, which allow you to book directly with suppliers, have the potential to completely disrupt the status-quo.

  7. What's the Buzz Behind Behavioral Advertising?

    For example, the person who frequents sporting sites might see ads for hockey tickets or golf clubs on a page about the local business economy, while the woman who visits travel sites regularly might see ads for vacation packages or travel agents.