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Translation

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  1. On-Page Optimization for Multilingual Sites

    A literal French translation of “car insurance”, for example, is “l'assurance automobile”. On-page optimization – or everything that can be done to boost your ranking on and within the web page itself – isn't the only step in your multilingual SEO...

  2. Going Global: Localize Your Message for Holiday Retail Traffic

    Know the target markets and understand that a simple translation is likely insufficient if you don’t want to appear as an obvious outsider. Translation isn't localization. If initiatives to optimize consumer-facing opportunities are offered in...

  3. Page Quality, Local & Ranking Changes Top List of 65 Latest Google Search Updates

    That’s relevant, for example, for global companies where the product pages are the same, but the links for finding the nearest store are country-dependent.project “Translation and Internationalization”] We revamped code for understanding which...

  4. How to Run Foreign Language PPC Campaigns

    A literal translation of "car insurance" into French, for example, would be "l'assurance automobile". As with keywords, you certainly shouldn't rely on dictionary or machine translation. You should think transcreation rather than translation...