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  1. 10 New Media Trends Shaping the Lives of Modern Consumers @ClickZLive #CZLNY

    And by tapping into the talents of their user base, they translated Facebook into Spanish and French within 48 hours. During the Arab spring, it was translated into Farsi in 24 hours. The new ClickZ Live conference series kicked off in New York...

  2. Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access

    Erdoğan's Twitter crackdown appears to be specifically targeting the alleged leaks, in particular one anonymous account named Haramzadeler, (which apparently is translated as "Sons of Thieves" but could also mean "bastard") and another called...

  3. Localization for International Search Engine Optimization

    There are many horror stories about poorly translated advertisements, so don't think that you can simply pay for direct translation of your web copy and be successful. Localization is important to international search engine optimization (SEO...

  4. Google's Patrick Thomas Talks Controversial Content Ahead of SES San Francisco Keynote

    How have some of the skills from your pre-Google days translated into your role at Google? One year ago at SES San Francisco, Google's Distinguished Engineer Matt Cutts revealed that Google had seen more than 30 trillion URLs.

  5. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Note: "Social Media ROI" is a buzzword phrase that loosely translated answers if the tactic can deliver tangible value. Measuring social media ROI can be a daunting task, but not impossible. Check out these handy formulas for calculating tangible...