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Traffic Quality

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  1. Your Job Is to Make Google Look Good

    They know that improved quality helps them build stronger relationships and higher levels of activity with their users, and ultimately, this leads to greater revenue for Google. An analysis of on-page content to evaluate its quality.

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  2. Writing Your Way to the Top of Search and Social Results

    After all, don’t we want to influence the quantity and quality of traffic to a website or blog from search and social? High-quality writing conveys expertise and trust signals," said Virginia Nussey, content and media manager at Bruce Clay, Inc.

  3. "Which Update?" Is the Wrong Question

    Let’s imagine that those sites you build links on had low-quality content. is a frightening truth, a belief that it could be either and thus, a belief that the site is lacking in the area of links, quality, and content.

  4. Google Panda and the High Risk of Using Aggressive or Deceptive Advertising

    For example, sites that trick users into clicking affiliate links, blended ads, low-quality supplemental content, etc. But let’s say the site is employing overactive ad tactics like many full-screen floating ads, blended ads, low-quality...

  5. Native Advertising for Small Business: The Missing Link?

    Combining a quality content marketing strategy with native advertising equals a larger reach and improved engagement. After users click on an article or go to a page, content discovery widgets will put pieces of related content in front of them in...